Our Services
Whether you’re a company needing full account management, consulting, or a one-time project, we've got you covered! We work with e-commerce, B2B, and start up companies looking to expand their digital footprint. Our goal is for you to view us as an extension of your team and know that we care about the growth of your business as much as you do. We’ve built that confidence into our pricing model! With performance based pricing, we don’t win unless you do. If you’re interested in building a lasting relationship, let's talk!
Paid Search
The ‘OG’ in the digital marketing world, Paid Search is as popular as it has ever been. Because of how consumers are performing product research across devices, it’s a no-brainer for businesses who want to increase traffic to their website. Paid Search puts advertisers at the forefront of an environment where consumers are actively looking for something, and if you aren’t there for them, someone else will be. It also allows you to control your narrative and provide the most relevant content to your consumers. Search is a bidding war, but it’s a fight our experience and knowledge will arm you to win.
What we do:
-
Keyword research and strategy
-
Campaign & ad group builds
-
A/B testing for landing pages, ad copy, and targeting
-
On-going bid optimizations
-
Audience layering and retargeting
Paid Social
Social media advertising serves as a great tactic to showcase what your brand is all about. Using creative content and messaging, speak directly to potential buyers that will resonate most with your brand. It's a great way to fill the upper funnel and acquire new customers, but let's not forget about your loyal customer base. Re-engage your current customers with new product offerings, deals, and promotions to keep them coming back for more.
What we do:
-
Audience research and creation
-
Campaign and ad set management
-
Content and message testing
-
Remarketing
-
Creative guidance
Shopping & Feed Management
A successful shopping program starts with a clean product feed. We're used to working with a tangled web of product data, so just provide us with a raw product feed in any format and we’ll take it from there. Using our feed management platform, we apply dozens of rules to make sure your product data comes out squeaky clean on the other end. We then build out highly segmented product groups that allow us to have the most control over what we are bidding on.
What we do:
-
Product feed transformation & management
-
Merchant center set up and monitoring
-
Advanced segmentation of product groups
-
Title, description and price testing
-
On-going product and category analysis
Reporting & Analytics
Reporting shouldn’t just be a summary of last week’s performance. It should tell a story that helps you decide where to shift your focus. Every company has different business goals, so we believe you should have a report that speaks your language. At TIDL, we provide fully customized, live dashboards that allow you to analyze your data and make informed decisions on where to spend your next dollar.
What we do:
-
Pixel implementation and QA
-
Data aggregation and blending
-
Fully customizable, live dashboards
-
Weekly insights
-
Forecasting